At Outpst, we’re more than just a clothing brand—we’re a community built around adventure, exploration, and pushing boundaries. Our mission is simple: to inspire people to get outside, explore more, and experience the wild for themselves. Just like an outpost serves as a gateway to deeper exploration, Outpst exists to support and equip you on your journey, wherever it takes you.

OUR STORY

Outpst was founded in October 2023 by Cooper Johnson in a college apartment at the University of Colorado. But the roots of the brand go back even further.

"I originally started Outpost (now Outpst) in 2018 as a high school project, selling stickers and water bottles. It fizzled out after a year, but I always had the itch to build something bigger. While working full-time as a sales engineer and finishing my degree in Environmental Studies and Business, I was gifted a sewing machine. After days of untangling thread and watching YouTube tutorials, I made my first fleece hat. People loved it, and within a month, Outpst was reborn."

What started as a side project quickly turned into something real. People resonated with the brand, and the demand for our gear took off.

WHAT MAKES OUTPST DIFFERENT

Outpst isn’t just about selling clothes—it’s about building a movement.

• Drop-Based Model → We release fresh colorways almost weekly, keeping our lineup exciting and constantly evolving.
• Visibility-Driven Products → Our focus is on outer-layer apparel—hats, mittens, and jackets—products designed to be seen and spark conversation.
• Authentic Outdoor Roots → Born in the Colorado Rockies, Outpst is built for the outdoor community by people who actually live it.

WHERE WE’RE HEADED

Right now, Outpst is focused on fleece gear—hats, sweatpants, neck gaiters, and more—but this is just the beginning. With a trusted manufacturing partner in Denver and a growing team, we’re gearing up to expand into technical outerwear and other gear that embodies our mission.

More than anything, Outpst is about inspiring action. We want to see more people getting outside, pushing their limits, and finding adventure in their own way.

This journey is just getting started. Stay tuned. Stay stoked. And get out there.